Home Improvement Contractor · New York

We took a roofing & home-improvement contractor from #10 and hidden to the #1 map-pack leader in their region, 764 leads and an estimated ~$1.2M in revenue.

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Case study 03

Home Improvement Contractor

New York

A roofing & home improvement contractor came to us ranking #10 on the map, invisible across most of their service area. Over an ongoing, multi-year campaign, our GBP-first hybrid strategy made them the #1 map-pack leader in their region, while organic and AI visibility keep climbing.

~$1.2M

revenue generated (modeled)

~41×

return on SEO spend (ROAS, modeled)

~$38

cost per lead (vs $50–150 paid)

764

leads delivered

map rank (from #10)

Map coverage: before & after (81-point grid)

Share of Local Voice

11.1% → 67.9%

Avg. map rank

#10 → #1

Top-3 grid points

9/81 → 55/81

#1 grid points

3/81 → 22/81

Still holding #1 in a market that grew from 64 to 110 competitors, plus 508 organic keywords and rising AI visibility.

Honest framing: the ~$1.2M revenue figure is a modeled midpoint (leads × realistic close rate & job value), not closed invoices. The verified facts are the 764 leads, the #1 map ranking, and the ~$38 cost per lead. Source: combined GBP call data, deduplicated & spam-filtered form leads, Local Falcon grid scans, and Google Search Console.

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